Big Brother Is Watching You!

Regular readers of this blog might know that I like to mock the whole corporate sponsorship culture that surrounds the World Cup Finals.Personally, I don't really care that an Indian IT company wants to pay £32 million to be a World Cup 'sponsor'. It's their money; they can piss it up against whichever wall they choose. And, before the World Cup 2010 starts, I will be mocking the whole concept of http://bit.ly/aR9oTS